Scalability Audit & SoW | Patton Logistics Group
Patton Logistics, Inc.

Optimizing for Velocity

Scaling to 250+ leads per month without a fully optimized lifecycle is a strategic liability. This 30-day audit ensures your customer journey is frictionless and measurable before we deploy additional capital into lead generation.

Strategic Priority Foundation First, Volume Second.

The Objective

"Adding more leads to a sub-optimal process doesn't create growth; it creates chaos. Our 30-day objective is to ensure the RCPA engine is fully optimized and traceable so that doubling down on lead generation results in a predictable 3x return, not an administrative bottleneck."

The 30-Day Path

Days 01—10

Friction Audit

Mapping the customer lifecycle to identify exactly where manual intervention slows down the 'Time-to-Issuance'.

Days 11—20

Efficiency Audit

Auditing Salesforce and marketing pixels to eliminate data silos and establish baseline CPL/CAC metrics.

Days 21—30

Scale Blueprint

Final delivery of the Scalability Roadmap—defining the optimized system ready for 250+ leads.

Scope of Work

01. Lifecycle Stress Test

Forensic audit of the current lead-to-card issuance journey. We identify where human friction causes lead drop-off and how to automate pre-qualification before a salesperson touches the account.

02. Salesforce Data Optimization

Ensuring Salesforce is configured to track conversion velocity. We bridge the gap between ad spend and actual revenue, creating the transparency needed to scale spend safely.

03. Automated Intake Design

Designing a logic-based intake system that qualifies leads in real-time. This ensures that when volume hits 250/mo, your sales team is only speaking to high-intent, high-fit applicants.

Project Deliverables

  • Optimization Audit Report

    Detailed gap analysis of funnel leaks and Salesforce tracking failures.

  • Self-Serve Intake Schema

    Technical workflow design to automate 70% of current manual data collection.

  • 250/Mo Scalability Roadmap

    Step-by-step implementation guide for tripling volume with peak efficiency.

Engagement Investment

$7,500 USD / Total Fee
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